Founded 2 years ago, Beyoung.in is one of the biggest Youth Fashion Brands in India. Started by 4 members from Udaipur, it’s one of the fastest-growing brands in the country. A Self-Funded e-Commerce Fashion Brand Revealed the Success Story Of Generating 0 To 2 Crore Revenue per Month.
According to Startupnation.com, an article says that launching a startup can take a lot of time, effort, and money, but building one from scratch takes even more. India is slowly adapting to start-up culture and if you are curious to know about Beyoung.in– A Self-Funded e-Commerce Fashion and how they started their journey from a small town? Keep scrolling to know about the most inspiring success stories that will inspire you.
The early journey of Beyoung
Beyoung is an e-commerce fashion brand dealing with some youth-centric collections of clothing solutions and smartphone accessories. They have a truly large number of collections that you will need depicting your everyday motivation and slogan using t-shirts, and mobile covers. When they started their journey in 2018, Beyoung started selling mobile covers and t-shirts only and now it’s selling almost everything, starting from Shirts to Custom tees, boxers, t-shirt dresses, crop tops, and wardrobe essentials.
Moreover, they have huge amounts of pop culture tees being added each day. Next, in 2019, it launched its new offline outlet in Udaipur and jodhpur, starting with shirts and jeans. Later on, it started providing other fashion apparel like boxers, joggers, trousers, pants, shirts, polos, formals, party wear, casual, etc. Beyoung has got great recognition from Indian customers because of its great customer service and product quality.
Beyoung started with 4 founding members. Today, it has a team of 70 people, with its head office located in Udaipur, Rajasthan. The company has a turnover of Rs 24 crores, growing more than 100% Y-O-Y, and has managed to be the sole profitable player in the online shopping space in India.
Classified as one of the fastest-growing Indian t-shirt brands, Beyoung offers a 50-60K product range across 100+ categories Serving 30,000 products daily, Beyoung has sold over 1 Cr products to date, with a team strength of 100 employees. We plan to grow 10x in the next 4 years with a vision to create India’s largest Youth Fashion Brand.
“Being a homegrown fashion brand, with the aim of helping the Indians to explore the new taste of varied fashion apparel, we always tend to provide the best and latest. That’s for the primary concern we have our policy framed in just ONE RULE = Price + Quality + Satisfaction”, says CEO –Shivam Soni
“Our marketeering superheroes always come up with such out-of-the-box, creative, innovative, and effective marketing ideas that withstand the current competition. Also, our vision is to cover the mass market with a varied product range available to every level-shopper at an affordable price,” says Marketing Head – Sakshi Soni
In just 2 years, they have received a brilliant reaction on the 3 C’s: Customization, Combo, and Couple Tees. Followed by the 3 C’s, the kickoff of its disconnected stores in 2018 has additionally strengthened the brand’s reach among Indian buyers. Beyoung’s Offline stores are situated at Udaipur and Jodhpur.
The store is flooded with a classic polo, comfy vests, sturdy phone case, uber-cool pop-socket, wrinkle-free shirts, plus size clothing, and so on. Show your creativity and express yourself with custom t-shirts and mobile covers. The company allows you to make awesome custom products as the website is comprised of handy and user-free custom tools.
So if you couldn’t find the product then you can even create one, isn’t that great? Plus, in terms of the quality of the products, you can easily count on Beyoung. The store is known as people’s brand s they believe in providing the newest designs, basically, exactly what we look for. Speaking of which, today every fashion icon or shopaholic look for the most awesome designs and patterns, and their search ends at Beyoung. They have everything in their vast collection, you name it they have it.
They have an enormous collection of new and trendy products. With amazing product quality and low prices, the store has become a one-stop shop for buying wardrobe-essentials. Whether you are a teenager or an office-going corporate geek, they have a collection of essentials that pleases everyone’s palates. Creative and innovative quirky designs are the main USP of the products. To grab the attention of fashionistas they offer more and more options and huge varieties in colors, designs, patterns, and whatnot.
The Company started with the vision to make all-new fashion trends affordable and accessible to everyone. Also, to provide all sizes in fashion apparel with style and versatility that reflects who they are. The funky printed t-shirts for men’s and women’s designs help you to speak your thoughts in a unique way. Moreover, the brand recently added face masks and other safety essentials as well.
Beyoung is known as a people brand as we provide youth-centric products. Our mission is to expand our categories and grown to be a brand that is known for offering creative, innovative, unique fashion for consumers of all ages.
The recent lockdown due to coronavirus AKA COVID-19 has impacted all small and big industries, especially startups. Nevertheless, Beyoung took the challenge head-on and did not lay off a single member from the team.
“We are back on track now as we can deliver happiness in PAN India. In fact, we are more determined to strengthen the Make in India and Vocal for Local mantra. We aim to provide the best quality Made in India t-shirts to our customers”, says CEO ShivamSoni.
This leads us to an end. As per estimates based on current sales and trends, Beyoung will soon be processing 2 Lakh orders per month. The small-town start-up is all set to rule the e-commerce world. They have more innovative ideas to grab the attention of more customers in India.
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